Take a look at a few of the campaigns I’ve worked on below.

poppi content strategy

As part of my Advertising Copywriting class, I created a content strategy for my client Poppi. Throughout the semester, I researched the brand, identified their brand voice/tone, developed a problem statement, and created various advertisements. I also critiqued their existing search engine optimization and created three pay-per-click ads.

Salon22

I was given the opportunity to work with a real client, Salon22, in my Advertising class. Our team, the Leading Ladies, got runner up in our ad campaign competition in 2023. We had the privilege to present in front of Salon22 founders and our peers.